Container ship at sea, representing international freight and import operations

Premium Kitchenware Import & Distribution · Korea

Chosen Carefully,
Sold Properly.

We bring premium kitchenware into Korea and put it in front of the people who will actually use it — with channel judgement earned on the shelf, not on a slide.

Partner With Us Company Profile (Coming Soon)

Brands distributed in Korea

Online & offline retail channels sold through

About

It started with
a tumbler.

YOONIUM imports and distributes premium kitchenware in Korea. It began with something small: washing and refilling a tumbler several times a day, between the office and the gym, until the difference between a well-made one and a badly made one became impossible to ignore.

It was a difference no price tag communicated. YOONIUM exists on a simple premise — that the selection turns out differently when the person choosing is also the person using it.

We have distributed kitchen and living products from eight brands in Korea, and sold through twenty-four channels — online marketplaces, department stores, lifestyle select shops and hypermarkets. That is where our judgement comes from: watching which products move in which channel, and which ones quietly do not.

We are now moving beyond consignment distribution into direct import — bringing in brands our founder has personally chosen, and introducing them to Korea properly.

Value 01

We Use It First

We do not pitch a product we have not lived with. Some things only show up after a month of daily use.

Value 02

No Inflated Numbers

Good months and bad months get reported the same way. A brand's next decision needs accurate news more than it needs good news.

Value 03

It Ends Up in Someone's Kitchen

Kitchenware gets handled several times a day, every day. That fact is the filter we run every sourcing decision through.

Vision

In three years, we want to be known as the company that gives its partners the real numbers, and puts things in Korean kitchens that nobody regrets buying.

Founder's Note

Who you'll be working with

Yunjung Park

Founder & CEO, YOONIUM

I keep things for a long time. Which is how I learned why some things don't last.

Between the office and the gym, I washed and refilled a tumbler several times a day. Some held up for a year with the lid still sealing properly. Others started smelling at the gasket within two months. The price tag never told me which was which.

Distributing eight brands through Korean channels, I kept seeing good products introduced badly. The head office didn't know the Korean market; the distributor didn't know the brand. Boxes moved, and not much else did.

YOONIUM exists to close that gap. I only bring in products I have used and been convinced by. I report the slow months to my partners exactly as I report the good ones. Instead of an impressive proposal, I would rather give you a promise I can keep.

Why Us

Four things worth checking
in a Korean partner.

Everything below is something we already have — work already done, or a promise the structure of this company actually lets us keep.

The Channels Are Already Open

We have sold through 24 channels — five online marketplaces, five department stores, lifestyle select shops and hypermarkets. When a new brand arrives, we are not starting the "where do we open first" conversation from zero.

One Category, Not Everything

We are not widening the catalogue. Everything we learn goes into one place: how drinkware, vacuum flasks and kitchen tools actually move on Korean shelves. Narrow and accurate is more useful to a brand than broad and vague.

The Founder Handles Your Account

Your contact does not rotate. Sourcing, certification, channel negotiation and settlement all sit with the founder. There is one person to email, and she has the whole picture.

Terms Are Negotiated Per Brand

We do not publish a fixed commercial structure on this page. Categories and distribution goals differ brand to brand, so terms get worked out with you directly rather than handed to everyone identically.

Services

From landing in Korea
to selling in Korea.

Sourcing, customs, certification and channel operations under one roof. Nothing gets handed off to a third party halfway through.

Brand Sourcing

We look for premium kitchenware brands not yet introduced in Korea, and evaluate them by actually using the samples before deciding.

Import & Customs

Import declaration, HS code classification, duty and origin documentation, and delivery into the Korean warehouse.

Regulatory Handling

Food-contact article import filing, materials testing and KC safety confirmation — we identify which procedures a given product needs, and run them.

Channel Distribution

Onboarding and day-to-day operation across online marketplaces, department stores, lifestyle select shops and hypermarkets.

Market Entry Planning

Price positioning, opening SKU mix and channel sequencing, decided together with the brand rather than applied from a template.

Brand Care

Product pages, imagery and channel-side labelling kept aligned to the brand's own guidelines — not rewritten at our discretion.

Process

From first email to first settlement

This is the usual sequence. How long each stage takes depends on the product mix and which certifications apply.

Contact & NDA

We review your brand and the scope you have in mind. If you would rather sign an NDA before catalogues or pricing move, we sign first.

Sample & Review

We use the samples ourselves. In parallel we check Korean standards and certification requirements, and benchmark comparable products already on the market to find a realistic price band.

Terms & Agreement

Scope, minimum order quantity and commercial structure are negotiated and contracted. Terms are proposed per brand, not from a standard sheet.

Import, Clearance & Certification

We file the import declaration, complete whichever certifications the product requires, apply Korean-language labelling, and receive the goods into a domestic warehouse.

Launch & Regular Reporting

We launch in the agreed channels and report sales and inventory on a regular cycle — including the months that underperform, unedited.

Korean Market Compliance

With kitchenware,
half the work is paperwork.

Anything that touches food is tightly regulated here. Below are the items we check and process; which ones apply depends on the product's materials and construction.

MFDS

Food-Contact Article Filing

Drinkware, vacuum flasks and cooking tools are filed with the Ministry of Food and Drug Safety on import, and we confirm whether laboratory inspection is triggered.

Testing

Materials Test Reports

Migration test reports to Korean standards for stainless steel, plastics and silicone. We also check whether the manufacturer's existing reports can be accepted.

KC Safety Confirmation

Where a product falls under electrical appliance or consumer-goods safety rules — an electric kettle or blender, for instance — we run the KC certification process.

Labelling

Korean-Language Labelling

Product name, materials, capacity, importer, country of origin and cautions, produced and applied in Korean. We agree placement with the brand so the design isn't compromised.

Customs

Duty & Origin

HS classification and FTA certificates of origin determine the applicable rate. Since this moves the final retail price, we settle it early.

Trademark & IP Check

We check the Korean trademark position and any parallel-import situation up front. Better found now than found later.

The above is a general outline. Which items actually apply, and how long they take, depends on each product's materials, construction and intended use — we confirm this after individual review.

Brands

Brands we have distributed

These are brands whose products we have distributed in Korea on a consignment basis. All are marked Partner. We currently hold no Official import or distribution rights, and this page does not claim any. All brand names and marks belong to their respective owners; they appear here solely to describe YOONIUM's distribution experience.

Partner

LocknLock

Korea

Insulated mug and tumbler lines distributed through Korean channels.

Partner

Stanley

United States

Vacuum tumbler line distributed through Korean channels.

Partner

Harry Potter

Licensed character

Licensed drinkware distributed through Korean channels.